The West Coast Eagles are helping the Princess Margaret Hospital Foundation by celebrating the hospital’s centenary in the 2009 Miles of Smiles.

West Coast utility Brent Staker urges all footy fans to get behind this fantastic initiative by donating gold coins. Click here to view Brent’s online video message.

The PMH Foundation hopes to raise enough gold coins to virtually stretch 4.3kms from the hospital to the hospital’s previous location, in the city, and back.

This fundraising initiative will be particularly rewarding for students, because the metropolitan school who donates the most money will be visited by a West Coast Eagles player. This is an exciting opportunity to get up close with your football hero.

Should a regional school win, they will receive a West Coast Eagles exclusive merchandise pack and a personal congratulations video message by one of the players.

Miles of Smiles hopes to raise $420,000 to go towards vital medical equipment, research and support facilities to aid the parents and the children of Princess Margaret Hospital.