The West Coast Eagles are proud to unveil their 2025 AFLW Pride guernsey, set to be worn during rounds nine and ten in celebration of Pride Round.
Designed by talented artist Taylor Evans who also created last year’s guernsey, the new design is a bold and vibrant tribute to identity, inclusion and community.
Inspired by the spirit and unity of the West Coast AFLW playing group, the guernsey features a striking rainbow eagle head front and centre, symbolising strength, pride and the vibrancy of the LGBTQIA+ community.
At the heart of the design is the theme of visibility and representation. The eagle, a powerful emblem of the club’s heritage and resilience, has been re-imagined in rainbow colours to reflect the diverse identities that make up the West Coast family.
The phrase “West Coast Pride” is proudly inscribed across the guernsey, reinforcing the club’s ongoing commitment to inclusion and the celebration of diversity across Western Australia.
The Pride Guernsey will be available exclusively to West Coast Eagles members from 12:30pm Saturday, before it goes on sale to the general public from 12.30pm Sunday.
Members and fans can purchase their guernsey online HERE and in-store at the West Coast Eagles SuperStore or grab one at Mineral Resources Park during Sunday’s AFLW clash against Collingwood.
